Now that we have an idea showing how people buy FV-320 1/4"PT Rubber Nonslip Momentary Air Pneumatic Foot Operated Pedal Valve Switch FV-320, we need to select the right keywords that are appropriate for different stages. Generic keywords that mention products without specific brands, like "free shipping", are appropriate for customers in the exploration stage. Such people are typically gathering information about running shoes, observing what the important features will be, and what brands can be obtained. People normally search in least a few times before they decide on a product, so an online marketer is unlikely to make significant sales from this keyword. These kinds of customers are not yet willing to buy. In order to be most rewarding as Internet marketers, it is extremely useful to understand how people buy online. The customer buying cycle gives all of us guidance on aiming for appropriate keywords.
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